Cookie policy.
What we store on your device, and why. There isn't much; we don't run advertising trackers.
01About this policy
We use a tiny number of essential cookies to remember your preferences. Analytics and marketing are off by default. No advertising trackers anywhere.
This Cookie Policy explains how BigJump® Ltd uses cookies and similar technologies on bigjump.com. It sits alongside our Privacy Policy and is provided to comply with the Privacy and Electronic Communications Regulations (PECR), the UK GDPR, and the EU GDPR / ePrivacy Directive.
A cookie consent banner is being rolled out as part of the next site update; until it lands, the only data we collect is essential server-side logs (see section 6) and anonymised analytics (section 4).
02What cookies are
Cookies are small text files that a website asks your browser to store on your device. They let a site remember things — your theme preference, whether you've dismissed a banner, that you're signed in. Similar technologies include localStorage, sessionStorage, IndexedDB, and pixel tags. We refer to all of them as "cookies" in this policy for simplicity.
We group cookies into three buckets:
- Essential
- Strictly necessary for the site to work. Cannot be turned off. Lawful basis: legitimate interests (these don't require consent under PECR).
- Analytics
- Help us understand how the site is used in aggregate. Off by default; we ask first.
- Marketing
- Used to measure campaigns or personalise content. We don't currently use these — the toggle exists for completeness.
03Essential cookies
These are stored only when needed and are deleted by your browser when they expire or when you clear site data.
- bj.consent
- Stores your cookie preferences (essential / analytics / marketing on or off). localStorage, persists until you clear it or change settings.
- bj.theme
- Remembers whether you chose the light or dark theme. localStorage, persists indefinitely.
- bj.tweaks
- Remembers any in-design tweaks you've made (this site has a developer-style "tweaks" panel for fine-tuning). localStorage, persists indefinitely.
- __bj_session
- Anti-abuse session token, set only on form submission. Session cookie, deleted when you close your browser.
04Analytics
We use Fathom Analytics — privacy-first, cookie-free, GDPR-compliant. It tells us which pages people read; it can't identify individuals.
We use Fathom Analytics to understand which pages of the site are useful. Fathom is designed not to track individuals: it doesn't set cookies, doesn't store IP addresses, doesn't fingerprint, and is fully compliant with GDPR, PECR and the CCPA.
Even though Fathom doesn't use cookies, we still respect your choice. If you've turned analytics off in cookie settings, we don't load the Fathom script at all.
What Fathom collects (in aggregate, never tied to you):
- Pages viewed and time on page.
- Country (derived from IP, not stored).
- Browser and device type.
- Referring website or search term (when supplied by the browser).
05Marketing
We don't currently run any marketing or advertising trackers. The "Marketing" toggle in cookie settings is reserved for the future, in case we ever add a remarketing pixel for a campaign. Until and unless that happens, toggling it on has no effect.
If we add anything in this category, we'll list it here, ship it as off-by-default, and require fresh consent.
06Third-party services
We host the site on AWS (eu-west-1 / eu-west-2). AWS may set anti-abuse cookies at the network edge for traffic management; these are essential to the security and operation of the site and not used for analytics or advertising.
Embedded third-party content (e.g. YouTube videos in case studies, Loom recordings) may set its own cookies when you interact with it. We use such embeds sparingly. Where they appear, we use privacy-enhanced versions where available (e.g. youtube-nocookie.com).
07Managing your choices
Once the cookie banner ships, open cookie settings any time to change what's on or off. Your choice is recorded immediately.
You will be able to:
- Open the preferences panel to toggle each category.
- Click Accept all or Reject all in the banner the first time you visit (or any time, by clearing your stored choice — see Browser controls below).
- Withdraw consent later just as easily as you gave it.
Choices are stored in bj.consent on your device. They are not synced across browsers; if you visit on a different device, you'll be asked again.
08Browser controls
All major browsers let you block or delete cookies, refuse third-party cookies entirely, and clear stored data. Note that blocking essential cookies will break parts of the site — for example, your theme choice will reset on every page load.
Helpful guides:
You can also send a Global Privacy Control (GPC) signal from your browser. Where one is detected, we treat it as a request to opt out of non-essential cookies.
09Changes to this policy
We update this policy when we add, remove or change a cookie. The "last updated" date at the top reflects the most recent change. Substantive changes will trigger the consent banner to reappear so you can review and reconfirm your preferences.
10Contact
For anything cookie- or tracking-related, write to:
BigJump® Ltd
The Grange, Grange Road
Great Malvern, WR14 3HA
[email protected]